Fortune 500 CEOs don’t shrink back from flexing all the methods their firms have applied AI to make work extra environment friendly and productiveness extra prevalent. Nevertheless, CEOs have lives outdoors of the boardroom (or so we’re instructed) and are more and more utilizing AI instruments to not solely make their skilled but in addition private lives simpler.
Take McDonald’s CEO Chris Kempczinski, for instance, who described himself in an Instagram reel printed final week as a “supersubscriber to every AI tool out there.”
Kempczinski mentioned he even used AI to craft his household’s Christmas card photograph this 12 months as a result of as his children have gotten older and stay somewhere else, it’s gotten too onerous to get everybody collectively unexpectedly to snap a photograph.
“And of course,” joked Kempczinski, “it’s impossible to get the dog to pose.”
That’s why he used Nano Banana, Google Gemini’s AI picture generator and photograph editor, to digital cajole his household collectively for a Christmas card. He uploaded particular person pictures of every member of the household, and prompted the AI device to place everybody into one picture, full with them carrying stocking caps in entrance of the Rockefeller Christmas tree in New York Metropolis.
“And voila—we had our Christmas card,” he mentioned.
The CEO isn’t simply utilizing AI for enjoyable—he’s turning to it to enhance the very objects you’d discover on the menu. Kempczinski mentioned he’s used Gemini to analysis international meals tendencies and requested it to check them to the McDonald’s menu to search for any suggestions for “menu innovation” that will work within the U.S. on a limited-time foundation.
Gemini really helpful McDonald’s experiment with McRib Nuggets and extra Korean sauces for nuggets and burgers, the CEO mentioned.
“I threw those [ideas] to the menu team. Who knows what they’re going to do with it, maybe nothing,” Kempczinski mentioned. However “maybe something.”
Kempczinski has additionally mentioned he desires AI to reshape McDonald’s operations, utilizing knowledge from 150 million folks in its digital ecosystem and as much as 70 million transactions per day to construct a wiser, extra personalised expertise.
“That all goes toward getting much smarter about how we meet customers and make sure we’re meeting their needs,” Kempczinski instructed Fortune’s editor-at-large Geoff Colvin in 2023. “For example, when someone pulls up in the drive-thru, we could show them a menu board that’s bespoke to them. We become smarter in our ability to figure out what offer they may be getting.”
How different CEOs are utilizing AI of their private lives and at work
Kempczinski is hardly the one CEO utilizing AI of their private and work lives. Microsoft CEO Satya Nadella says a method he makes use of AI in his private life is by having conversations with it about podcasts he’s excited about.
However in his private life, Altman mentioned he used it to assist analysis parenthood earlier than he and his husband, Australian software program engineer Oliver Mulherin, welcomed their child boy in February 2025.
“Clearly, people have been able to take care of babies without ChatGPT for a long time,” Altman mentioned in an OpenAI podcast interview printed in June 2025. “I don’t know how I would have done that.”
