In a village exterior Botswana’s capital, Keorapetse Koko sat on an getting older sofa in her sparsely furnished house, shocked {that a} profession — and a whole nation’s economic system — constructed on diamonds had fallen thus far, so quick.
For 17 years, she had earned a residing slicing and sprucing the gems that helped rework Botswana from one of many world’s poorest nations into one among Africa’s success tales. Diamonds have been found in 1967, a yr after independence, an abrupt change of fortune for the landlocked nation.
Botswana grew to become the world’s high diamond producer by worth, and second-largest by quantity after Russia. Diamonds are woven into the nationwide id, with native Olympic champion runner Letsile Tebogo heading a De Beers marketing campaign celebrating how the business funds colleges and stadiums.
The stones that Koko and hundreds of others dug and polished over the a long time have funded Botswana’s well being, schooling, infrastructure and extra. The nation risked the “resource curse” of constructing its economic system on a single pure asset — and in contrast to many African nations, it was successful.
However Koko misplaced her job a yr in the past, becoming a member of many others left adrift as Africa’s commerce in pure diamonds buckles below rising stress from cheaper lab-grown diamonds mass-produced primarily in China and India.
“I have debts and I don’t know how I am going to pay them,” mentioned the mom of two, who had survived on about $300 a month and relied on her employer for medical insurance coverage. It had been an honest state of affairs for a semi-skilled employee in a rustic the place the typical month-to-month wage is about $500. “Every month they call me asking for money. But where do I get it?”
‘Diamonds built our country’
Botswana, which has unearthed a few of the world’s greatest stones, has prided itself on prudently managing its pure wealth, avoiding the corruption and preventing which have plagued many African friends. Its advertising and marketing message has been easy: Its stones are conflict-free and assist fund growth.
“Diamonds built our country,” mentioned Joseph Tsimako, president of the Botswana Mine Employees Union, which represents about 10,000 employees within the nation of two.5 million folks. “Now, as the world changes, we must find a way to make sure they don’t destroy the lives of the people who helped build it.”
He warned that new U.S. tariffs below the Trump administration may worsen Botswana’s downturn, triggering staffing freezes, unpaid go away and extra layoffs. The U.S. has imposed a 15% tariff on diamonds which can be mined, lower and polished there.
Diamond exports, roughly 80% of Botswana’s international earnings and a 3rd of presidency income, have tumbled.
Debswana, the biggest native diamond producer and a three way partnership between the federal government and mining large De Beers, noticed revenues halve final yr. It has paused operations at some mines as Botswana and Angola enter talks to take over controlling stakes in De Beers’ diamond mining unit.
In September, Botswana’s nationwide statistics company reported a 43% drop in diamond output within the second quarter, the steepest fall within the nation’s trendy mining historical past. The World Financial institution expects the economic system to shrink 3% this yr, the second consecutive contraction.
The rise of artificial diamonds
The worldwide rise of artificial diamonds has been swift. They’ve “given stiff competition, especially in lower-quality stones,” mentioned Siddarth Gothi, chairman of the Botswana Diamond Producers Affiliation.
The gems emerged within the Fifties for industrial use. By the Seventies they’d reached jewellery high quality. Lab-grown stones now promote for as much as 80% lower than pure diamonds. As soon as making up simply 1% of worldwide gross sales in 2015, they’ve surged to just about 20%.
Glitzy social media movies have fueled the enchantment of artificial gems made in weeks below intense warmth and stress and marketed as cheaper, conflict-free and eco-friendly alternate options to stones shaped over billions of years.
Environmental teams have mentioned pure diamond mining can drive deforestation, destroy habitats, degrade the soil and pollute the water. However environmental claims concerning the artificial gems additionally face scrutiny, with critics noting that manufacturing stays energy-intensive, typically powered by fossil fuels.
From “a marginal phenomenon,” an “unprecedented flood” of synthetics now threatens the pure diamond’s worth and future, World Federation of Diamond Bourses president Yoram Dvash warned in July.
Lab-grown stones now account for many new U.S. engagement rings, he mentioned. Pure diamond costs have fallen roughly 30% since 2022, leaving the business at what Dvash known as “a critical juncture.”
Hollywood stars, together with Billie Eilish and Pamela Anderson, and Bollywood celebrities have boosted artificial diamonds’ attract, together with Gen Z influencers.
“The new generation of youngsters getting engaged, they’ve got far more important things to spend their money on than a diamond,” mentioned Ian Furman, founding father of Naturally Diamonds, which sells pure and artificial diamonds in neighboring South Africa. “So, it’s become so attractive to them to buy lab diamonds.”
Furman mentioned that for each 100 diamonds his firm sells, round 95 are artificial when simply 5 – 6 years in the past it was overwhelmingly pure diamonds.
African producers really feel the ache
The shift is felt past Botswana. Throughout southern Africa, falling manufacturing of pure diamonds and income have led to job cuts and monetary pressure.
To counter the pattern, Botswana, Angola, Namibia, South Africa and Congo in June agreed to pool 1% of annual diamond revenues, translating into tens of millions of {dollars}, into a worldwide advertising and marketing push led by the Pure Diamond Council to advertise pure stones. The nonprofit’s members embrace main mining corporations akin to De Beers Group and Rio Tinto, which have invested closely in pure diamonds.
Final yr, the council launched a “Real. Rare. Responsible” marketing campaign starring actor Lily James in a bid to recast pure diamonds as distinctive and ethically sourced.
Kristina Buckley Kayel, the council’s managing director for North America, mentioned restoring pure diamonds’ “desirability” is important to guard producer economies, notably in southern Africa.
With its diamond earnings not assured, Botswana’s authorities in September created a sovereign wealth fund centered on funding and diversification past mining, though particulars about its worth and buyers sketchy. Immediately, the nation’s elephant-heavy tourism business and different mining choices, together with gold, silver and uranium, are extra essential than ever.
However for Koko, the laid-off diamond employee, the coverage shift might have come too late.
“I was the breadwinner in a big family,” she mentioned. “Now I don’t even know how to feed my own. Looking for another job is very difficult. The skills I learned are only relevant to the diamond industry.”
She by no means owned a diamond herself. Even the smallest can be a luxurious past her means.
