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Asolica > Blog > Marketing > Down 23% from its highs, I’ve simply bagged myself a FTSE 100 cut price!
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Down 23% from its highs, I’ve simply bagged myself a FTSE 100 cut price!

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Last updated: April 11, 2026 9:58 am
Admin
10 hours ago
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Down 23% from its highs, I’ve simply bagged myself a FTSE 100 cut price!
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Contents
  • Investing technique
  • Contract catering
  • Threats and alternatives
  • Onerous to withstand

Picture supply: Getty Photographs

FTSE 100 shares are usually regular, somewhat than spectacular. However there are just a few excellent progress names that traders ought to find out about. One specifically seems actually engaging to me proper now because the inventory’s been falling. So I’ve lastly added it to my portfolio. 

Investing technique

My investing technique is to concentrate on shopping for shares in high-quality corporations. The benefit of that is that it ought to work comparatively nicely in any scenario.

The very best companies are in a position to do a minimum of one among two issues: cost greater costs and incur decrease prices. Corporations on this place have an enormous benefit in nearly any scenario. And that’s why I believe they make for nice investments.

Pricing energy and decrease prices are useful when issues are going nicely, however they will additionally make companies extra resilient in tough conditions. That’s why I believe discovering the correct corporations is extra necessary than predicting the long run. And the FTSE 100’s an awesome place to look.

Discovering a dynamic, rising enterprise buying and selling at a gorgeous value isn’t simple. However I believe it’s potential proper now.

Contract catering

Compass Group‘s (LSE:CPG) a contract caterer that’s larger than its subsequent two rivals mixed. And it has a easy enterprise mannequin.

The agency’s measurement offers it a value benefit that it makes use of to supply clients low costs. That will increase its scale additional and the cycle continues. That scale is extraordinarily tough to copy. And this makes it very exhausting to see how this sort of enterprise might be disrupted by rivals.

Compass additionally seems to develop by means of acquisitions. This may be dangerous, however the capability to cut back prices goes some strategy to offsetting this.The contract catering market is extraordinarily fragmented and which means there’s plenty of scope for the agency to maintain making acquisitions. 

Compass isn’t a sophisticated enterprise, however a sturdy aggressive benefit and powerful progress prospects are a gorgeous mixture.

Threats and alternatives

Regardless of what I see as some clear strengths, the inventory’s been falling. And there are a few causes for this. One is that natural gross sales progress has slowed to 7%. However that’s nonetheless spectacular and the agency anticipates this stabilising. 

One other is that there are potential threats on the horizon. One in every of these is synthetic intelligence (AI) changing employees. If AI brokers take over from people, demand for catering companies in places of work would possibly fall. And that’s one thing to keep watch over. 

It’s necessary to notice although, that there are additionally alternatives. A troublesome macroeconomic atmosphere encourages organisations to convey down prices. A technique of doing that is by outsourcing companies. And Compass is ready to provide higher financial savings than its rivals for corporations trying to do that.

Onerous to withstand

I set a Purchase value of $28 (the share value is quoted in {dollars}) for Compass Group. And the inventory lastly reached that stage this week. 

It was extremely tempting to only purchase it when it obtained shut. However I’m delighted to have gotten the worth I actually wished. 

The inventory may completely fall farther from these ranges. My view although, is that it’s low cost sufficient to be value me shopping for at my goal value..

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