The finale of Components 1’s (F1) 2025 season is sort of upon us, and when the following champion is topped in Abu Dhabi on Sunday, it would convey down the curtain on a contest that’s seen an array of crypto sponsors on show.
In complete, there have been 12 F1 workforce crypto sponsorships throughout the board this yr, incuding crypto exchanges, NFT tokens, and crypto casinos.
F1 workforce Kick Sauber, backed by CoinPayments, Stake, Libertex and LBX, boasted probably the most sponsorships, whereas big-name exchanges Binance, Kraken, Coinbase, and OKX backed the Alpine, Williams, Aston Martin, and McLaren groups, respectively.
Right here’s a chart of all of the F1 groups and their crypto sponsors from this season.
Outdoors of particular person workforce partnerships, crypto trade Crypto.com is that this season’s sponsor. It signed a five-year cope with Components 1 in 2021 price over $100 million.
This deal was later renewed and prolonged to 2030.
Mercedes, Racing Bulls, and Ferrari haven’t linked up with any crypto corporations this yr, nevertheless, Ferrari has signed a multi-year sponsorship cope with BingX that begins in 2026.
Sponsorships showing on F1 automobiles, often called “sponsorship liveries,” didn’t make an look till the late ’60s. Earlier than this, F1 automobiles had been simply designed with nationwide racing colors.
The primary sponsorship to look on a automobile could be the gold, orange, and brown colors of the Gunston cigarette firm.
