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Asolica > Blog > Marketing > A ‘once-in-a-lifetime’ probability to purchase 1 of my favorite progress shares? 
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A ‘once-in-a-lifetime’ probability to purchase 1 of my favorite progress shares? 

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Last updated: February 12, 2026 4:26 pm
Admin
6 hours ago
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A ‘once-in-a-lifetime’ probability to purchase 1 of my favorite progress shares? 
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Contents
  • AI uncertainty
  • What’s the danger?
  • Brown & Brown
  • Dislocation

Picture supply: Getty Photographs

Synthetic intelligence (AI) has been taking part in havoc with progress shares not too long ago. Developments of this scale arguably come round as soon as in a lifetime, however I believe it’s created an enormous alternative for me.

The inventory market isn’t certain what to make of AI – and I’ve some sympathy with this. However within the case of one among my favorite corporations, I believe buyers are getting it fallacious in a giant approach. 

AI uncertainty

Precisely what AI means for software program corporations is tough to work out. So it’s not a giant shock to see share costs far and wide.

The place I didn’t anticipate to see massive actions was within the insurance coverage brokerage trade. On Monday (9 February), although, shares in just about all the main US corporations fell sharply. 

Arthur J Gallagher and Willis Towers Watson have been among the many corporations that noticed their share costs drop as a result of fears of AI disruption. However I believe it is a massive mistake – and an enormous alternative for me.

Saying that one among my favorite progress shares is an insurance coverage dealer appears like a cry for assist. However I jumped on the probability so as to add to an funding I’ve been constructing in my ISA at a reduced worth.

What’s the danger?

The priority is AI instruments that permit shoppers go instantly from insurers with no need brokers. These are actual, however I believe the market’s response to them is unjustified.

One motive for that is that the main brokers don’t actually deal in private strains. They deal with business insurance policies which are extra specialised and subsequently a lot tougher to disrupt.

The brokers are additionally in a position to supply higher worth to their prospects. It’s because their scale helps them negotiate higher phrases from carriers – one thing an AI start-up or chatbot can’t replicate. 

That is why I believe the inventory market is making a mistake. AI would possibly change the non-public insurance coverage trade, however this isn’t what the brokers do and it’s a lot tougher to match them at their very own recreation.

Brown & Brown

The inventory I like on this trade is Brown & Brown (NYSE:BRO). In addition to the broader protecting forces, I believe it additionally has some distinctive benefits.

Willis Towers Watson has a giant consulting division. This a part of the agency makes cash by charging for billable hours, but when AI quickens the paperwork, the quantity it may cost would possibly go down.

Arthur J Gallagher combines its brokerage companies with a claims processing division. Once more, if AI brokers flip this right into a low-value service, that’s dangerous for the corporate’s revenues and income. 

Brown & Brown doesn’t actually do both of those – it focuses on connecting insurers and prospects. However regardless of my scepticism at how simply this may be disrupted, it nonetheless bought off on Monday.

Dislocation

The largest problem for Brown & Brown proper now isn’t AI. It’s the execution threat of attempting to combine a enterprise it acquired final 12 months into its present operations. 

That’s not one thing I’m ignoring, by any means. However the threat isn’t any larger than it was per week in the past and the inventory is so much cheaper than it was.

Charlie Munger as soon as mentioned most buyers solely get round 10 really nice alternatives of their lifetimes. Time will inform, however I believe this may very well be one among mine.

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