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Reading: Crypto firms are combating in a ‘Bachelor’-style frenzy to launch a stablecoin that can energy DeFi’s hottest alternate | Fortune Crypto
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Asolica > Blog > Business > Crypto firms are combating in a ‘Bachelor’-style frenzy to launch a stablecoin that can energy DeFi’s hottest alternate | Fortune Crypto
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Crypto firms are combating in a ‘Bachelor’-style frenzy to launch a stablecoin that can energy DeFi’s hottest alternate | Fortune Crypto

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Last updated: September 10, 2025 7:23 pm
Admin
5 hours ago
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Crypto firms are combating in a ‘Bachelor’-style frenzy to launch a stablecoin that can energy DeFi’s hottest alternate | Fortune Crypto
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Contents
  • What’s Hyperliquid?
  • Who’s combating whom?
  • How does this affect Circle?

Crypto bros are combating over the business’s model of The Bachelor’s last rose. Over the previous week, a handful of firms, together with Stripe’s Bridge and a startup linked to Paxos, have submitted proposals to launch a stablecoin on the blockchain Hyperliquid. Each suitor is eyeing the virtually $6 billion in stablecoins traded on the blockchain’s largest alternate.

“Hyperliquid has grown men writing public love letters to their protocol so that they may be picked as a partner,” wrote Mert Mumtaz, CEO of the crypto firm Helius, on X. “This is basically The Bachelor, but for stablecoins.”

Right here’s why the stablecoin faceoff is going on, who’s vying for the ultimate rose, and the way it might affect the underside line of the publicly traded stablecoin big Circle.

What’s Hyperliquid?

Hyperliquid is each the identify of one of many fastest-growing exchanges in crypto, in addition to the blockchain that hosts it. Hyperliquid operates within the realm of decentralized finance, a time period that refers to providing providers like lending and borrowing on a blockchain. Since its launch in 2022, the alternate, which caters to merchants who wish to speculate on extra dangerous crypto derivatives, has grown its annualized income to nearly $1.3 billion, based on knowledge from the crypto analytics supplier DefiLlama. 

Stablecoins, or cryptocurrencies backed by underlying property just like the U.S. greenback, are key to any alternate’s operations. Cryptocurrencies like Bitcoin or Ethereum are notoriously risky. When merchants purchase or promote the tokens, they typically maintain their funds in stablecoins to forestall losses. Nearly $6 billion in stablecoins are parked on Hyperliquid, based on the crypto knowledge agency Artemis Analytics. 

Greater than 90% of these tokens are Circle’s USDC, the second-largest stablecoin by market capitalization, based on Artemis. However, on Friday, the Hyperliquid Basis, one of many key entities behind the blockchain and alternate, stated it could give the ticker USDH to any get together who deliberate to create a stablecoin designed at the beginning for Hyperliquid.

Who’s combating whom?

The muse is merely giving out the ticker and has stated that the Hyperliquid blockchain will proceed to assist a number of stablecoins, based on a put up on the ecosystem’s Discord channel. Nonetheless, crypto business onlookers imagine whoever owns USDH has a leg up on different stablecoins on Hyperliquid. “It’s going to be the stablecoin that the community actually wants, versus [USDC from] Circle, which is like the stablecoin that they’re stuck with,” stated Bhau Kotecha, cofounder and head of Paxos Labs, one of many firms vying for the ticker.

Stablecoin issuers often again their property with dollar-like equivalents, resembling U.S. Treasury payments. Issuers earn money by way of amassing yield on the underlying holdings. In different phrases, billions in stablecoins on Hyperliquid interprets to probably a whole lot of tens of millions in income, given present rates of interest. “Not every day does $5 billion come up for grabs,” stated Andrew Van Aken, an Artemis knowledge scientist, referring to the approximate complete of stablecoins on Hyperliquid.

Nonetheless, to compete with Circle, which has traditionally not shared the yield it earns from its reserves with the businesses that combine its stablecoin, Hyperliquid suitors have promised to distribute cash earned again into the blockchain’s ecosystem. 

After the Hyperliquid basis opened up requires proposals to launch USDH, well-known crypto firms started to combat for the ticker. These embody startups linked to the fintech big Stripe, the stablecoin issuer Paxos, and a group of DeFi tasks. “We’re incredibly excited about Hyperliquid leading the way and taking control of its money,” Zach Abrams, the cofounder of Bridge, a stablecoin issuer lately acquired by Stripe, wrote on X.

How does this affect Circle?

Bridge and its accomplice Native Markets are thought of favorites to win the stablecoin race, based on the prediction market Polymarket.

However, no matter who wins, a portion of Circle’s backside line seems—not less than quickly—beneath risk. Within the second quarter of this yr, greater than 96% of Circle’s income got here from the curiosity it reaps from the reserves that again its stablecoin USDC. Given that nearly a tenth of USDC’s complete provide sits inside the Hyperliquid alternate, based on knowledge from Artemis Analytics, the winner of Hyperliquid’s stablecoin race instantly impacts Circle’s backside line. “It’s definitely a short-term headwind,” stated Van Aken.

A spokesperson for Circle disputed that the results of the Hyperliquid stablecoin race would harm the corporate: “We do not see the USDH ticker vote impacting USDC’s role as the primary stablecoin on Hyperliquid. Circle is continuing to deepen our commitment to the Hyperliquid ecosystem.”

On the brand new Fortune Crypto Playbook vodcast, Fortune’s senior crypto consultants decode the most important forces shaping crypto right this moment. Watch or hear now

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TAGGED:BachelorstylecompaniesCryptoDeFisExchangefightingFortuneFrenzyhottestLaunchpowerStablecoin
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