The difficulty is extra acute within the B2B markets, which contain firm shopping for choices, bigger purchases with fewer patrons, derived demand, longer shopping for cycles and a reliance on private promoting. On this, startups particularly lack a longtime buyer base, for which they should prioritize more and more difficult buyer acquisition methods.
Such was the panorama that Ibrahim Hasanov discovered himself in after creating product after product: reaching and interesting with clients was all the time the toughest half, no matter innovation and market attraction. However in taking frustration as inspiration, Hasanov developed Myuser, a platform for founders to attach with their viewers effortlessly.
“My background as a developer gave me the technical foundation, but it was my experience struggling to find users that truly shaped Myuser’s mission: making customer acquisition as seamless and accessible as building the product itself,” the CEO informed StartupBeat.
Via the streamlining of your complete B2B lead outreach course of, Myuser is a pioneer in integrating AI-powered brokers, constructing customized touchdown pages and leveraging a database of hyper-personalized communication hooks. With no types, set-up or technical experience required, the corporate aids companies in connecting with clients through accessibility, automation, and scalability pillars.
Ibrahim Hasanov through LinkedIn.
A latest examine discovered that so as to navigate up to date hardships, startups should combine marketing-driven and sales-driven funnels that facilitate a complete lead qualification course of. Content material advertising and extra environment friendly communication channels between leads and gross sales groups, for example, can improve companies’ possibilities of successfully interesting to potential clients.
Inside such a dynamic setting, nevertheless, human-made personalization appears unimaginable, with 1000’s of potential shoppers deserving- and requiring- equally tailor-made outreach methods. Therefore, a paradox emerges: so as to stand out amidst opponents, startups should put money into seemingly unfeasible outreach methods that personalize outreach efforts, which should even be deployed en masse.
“At the end of the day, people don’t want to feel like just another name on a list. If your outreach isn’t genuinely personalized and doesn’t offer real value, it’s probably going straight to the trash. That’s why we believe the era of copy-paste or template-based cold outreach is over- and it’s time for something smarter, more authentic, and actually worth reading,” the founder acknowledged.
It’s no coincidence that Myuser has seen the best traction with SaaS, fintech and manufacturing firms, as expertise startups face particularly urgent challenges of their path to success. From prolonged cycles to the excessive stakes of their services and products, tech startups grapple with amplified acquisition issue.
In reference to their buyer base, Hasanov highlighted a recurring problem: reaching the suitable decision-makers shortly and effectively with restricted assets or model recognition.
“The key isn’t just blasting out messages, but setting the right budget and laser-focusing your targeting. Our platform- and our AI- helps customers define their ideal prospects, segment by industry, role, or even company growth stage, and then automate the outreach so it feels tailored- not spammy.”
Regardless of its progressive product, response charges that outperform the trade common, and positioning itself as the primary fully-autonomous B2B gross sales platform, Myuser nonetheless confronted many challenges different companies, like its shoppers, confront each day.
“We started with zero ad budget, no social media presence, and no established network- so getting those very first customers felt like trying to shout into the void,” Hasanov defined.
And though Hasanov’s wager on AI dates again to Myuser’s 2018 founding, latest analysis has validated the corporate’s strategies. A 2025 examine, for example, discovered that AI-driven alternatives can considerably improve B2B gross sales by means of the automation of repetitive duties, permitting gross sales groups to concentrate on extra strategic actions. Moreover, they’ll additionally improve buyer engagement through personalised experiences, enhance decision-making utilizing large data-backed insights, and facilitate steady feedbacked gross sales enchancment.
What units Myuser aside, nevertheless, is two-way AI conversations. Via it, AI brokers can reply pre-sale questions, schedule conferences, and reply like a human whereas avoiding AI “hallucinations”, or off-base replies.
“We embraced that challenge early on, even if it meant learning through a few mistakes. By taking that risk, we’ve trained our AI to get smarter and more accurate over time, so it can handle real conversations,” Hasanov acknowledged.
Very like his shoppers, the founder sees a future by which gross sales outreach turns into practically easy. With the assistance of automation instruments which might deal with the heavy lifting, Hasanov photos groups having the time and area they should concentrate on what actually issues: constructing nice merchandise and innovating.
What’s subsequent for Myuser, nevertheless, additionally contains empowering groups as a result of as famous by the CEO, “the future belongs to the companies that use technology to make a business more human, not less.”
“Technology is finally making it possible for builders, creators, and founders to connect with their audience in ways that are smarter, more authentic, and a lot less stressful,” Hasanov concluded.
