Nordic international locations are recognized for being glad, with excessive incomes, sturdy welfare help and easy accessibility to nature. Finland, Denmark, Iceland and Sweden are the truth is the world’s 4 happiest international locations in accordance with the most recent UN-sponsored World Happiness Report, with Norway coming in seventh.
It seems, many individuals are glad at work there too. Nordic-headquartered companies occupy ten areas on Fortune’s 100 Finest Firms to Work For – Europe checklist, regardless of their international locations constituting beneath 4% of the continent’s inhabitants.
Denmark and Norway every have three of the highest 100—Novo Nordisk, Beierholm and JYSK for the previous; Sector Alarm, Norgehus and Reitan Retail for the latter—whereas Sweden has 4: Svea, Tre, Bengt Dahlgren and Sparbanken.
Is there one thing within the area’s glacial waters that companies in different elements of the world can study from?
Erkko Autio, professor and chair in know-how venturing and entrepreneurship at Imperial School Enterprise Faculty, factors to 4 distinguishing options. “Nordic businesses are much less hierarchical. That’s one thing. The second is that these are high-trust cultures that give employees a high level of autonomy. Work life balance is the third factor. Finally, there’s an emphasis on collaboration and consensus rather than dictation,” he explains.
Anna Nivala, CEO of the Gothenburg department of Swedish civil engineering consultancy Bengt Dahlgren, says that Swedes joke that “[we’re] the only country where the coworkers make decisions and then the CEO has to adjust. Democracy in that sense is very important, but it makes for a solid ground for psychological safety when you can say to anyone what’s on your mind.”
The Nordic mannequin in follow
The 4 pillars of glad, Nordic firms that Autio highlights—autonomy, low energy distance, work-life stability and collaboration—come as a bundle.
“Nordic businesses are much less hierarchical.”Erkko Autio, professor and chair in know-how venturing and entrepreneurship at Imperial School Enterprise Faculty
A dedication to work-life stability, for instance, is vital for empowerment, says Nivala. “When Bengt Dahlgren founded the company 74 years ago, he had a slogan that a hungry engineer was not a good engineer, and he used to treat his employees to blueberry pies and invite them to his house,” she says.
Immediately, there are “a lot of small things all of the time that happen to make you feel that your personal life also matters,” together with common fika—espresso and cake breaks the place groups get to know one another with out speaking about work—backed firm ski journeys, and lectures about mindfulness or stopping calendar creep.
This stage of caring and private openness—proudly owning errors is a part of being current as an entire particular person—filters into the enterprise tradition. “Sharing with each other that you’re going through a divorce or having difficulties with this or that makes you trust each other more,” Nivala explains.
It’s a well-recognized story within the Nordics. Danish pharma agency Novo Nordisk, which additionally makes the highest 100, is equally recognized for a tradition the place workers name the CEO by their first identify, and don’t really feel stress to remain at work late.
Not for everybody
These rules—nonetheless virtuous—do include dangers. Autio factors to Nokia, Finland’s one-time large cell maker, for instance of the professionals and cons of the Nordic strategy.
Nokia began out in forestry and heavy industries earlier than pivoting to electronics within the Nineteen Sixties and Nineteen Seventies, later rising to dominate the worldwide cell phone market within the Nineteen Nineties and early 2000s. On the time, it credited this place to its flat hierarchy, pushing decision-making nearer to prospects.
“Sharing with each other that you’re going through a divorce or having difficulties with this or that makes you trust each other more.”
Anna Nivala, CEO of the Gothenburg department of Bengt Dahlgren
However when the iPhone ushered within the smartphone period, the corporate couldn’t make the transition a second time and ultimately exited the market; it now makes a speciality of telecommunications gear.
The much-dissected failure partly got here from strategic errors, however Autio additionally blames the corporate’s system of center administration committees: “The committees were empowered to decide which approaches to move ahead with. They ended up in a situation where the middle managers kept voting down each other’s initiatives, and that reduced Nokia’s capability to respond to industry change.”
That isn’t to say that consensus tradition prevents innovation or agility—Autio gives Sweden’s vibrant start-up sector as proof on the contrary. Nivala additionally says that when consensus is secured, issues have a tendency to maneuver quicker as a result of everyone seems to be aligned.
Getting the stability proper does take skilful execution. Maybe a very powerful—and apt—lesson from the Nordic firms on this 12 months’s Finest Firms to Work For – Europe checklist is that leaders can not impose a collaborative tradition from the highest down.
“Often you can think it’s the leader’s responsibility, but you need to talk to every coworker about creating this kind of environment,” says Nivala. “It’s not just what is the boss going to do, it’s how are you going to contribute? And what do you need to contribute?”
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