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Asolica > Blog > Finance > 26-year-old native REI rival out of the blue closing 
Finance

26-year-old native REI rival out of the blue closing 

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Last updated: March 27, 2026 10:49 pm
Admin
2 days ago
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26-year-old native REI rival out of the blue closing 
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I bear in mind my first caving course from 20 years in the past. I used to be so excited, and like many novices in a sports activities exercise, I had zero tools. Not solely did I not have a tent, however I additionally had by no means been tenting earlier than.

Contents
  • Wilderness Change closes its doorways after 26 years 
  • Wilderness Exchange will continue operations online 
  • Sporting items and outside gear retailers have been struggling 
    • Outside and sporting items retailers closing shops
  • Outside fanatics and Wilderness Change prospects react to the closure 

Quick ahead to twenty years later, and I’m a caving teacher with three tents, a number of helmets, harnesses, lights, ropes, and a ton of different tools. 

Again then, I could not afford any of it. I used to be a highschool pupil, so I borrowed or purchased used gadgets, and saved cash to purchase gadgets one after the other. Good and inexpensive sporting retailers had been my go-to locations, they usually nonetheless are. 

Presently, the trade is experiencing a participation paradox. In 2024, the outside participant base reached a document 175.8 million folks (57.3% of the U.S. inhabitants), in keeping with information from the Outside Business Affiliation (OIA). 

Regardless of the upper variety of sports activities fanatics, nonetheless, retail development solely noticed modest 1% development in 2024, with outside retail gross sales totaling $28 billion, in keeping with OIA’s report. 

As anticipated with extra folks concerned within the actions, informal product classes drove extra gross sales than technical gear, reflecting a broader shift in client habits.

Along with tools gross sales declines, outside retailers have additionally confronted more and more price-sensitive customers, inflationary strain, increased rents, and extra competitors from big-box retailers and on-line sellers. 

These challenges have pressured one other sporting items retailer to close its doorways. 

Wilderness Change closes its doorways after 26 years 

A staple for outside fanatics in Denver for 26 years, Wilderness Change is about to shut its doorways on March 29. The shop positioned at Platte and fifteenth streets has been recognized for offering an unlimited number of inexpensive consignment, overstock, and used tools, reported The Denver Put up. 

Furthermore, the shop was widespread for promoting brand-name gear at a fraction of the worth, with some gadgets going at a 80% low cost. 

Extra Retail:

  • Nationwide cosmetics retailer closes three-quarters of its shops 
  • Walmart closes shops for weeks to check new perks for buyers
  • Goal launches one other beneficiant deal to win again buyers’ belief
  • 91-year-old grocery chain closes one other retailer in a key market 

Proprietor Don Bushey introduced the closure in a latest weblog publish.

“For 26 years, we’ve had the privilege and honor of serving the Denver and greater Front Range outdoor community. For 26 years, our customers and our staff have shared so many wild experiences — from our vast backyard playground at the foot of the Rockies to the ends of the earth,” Bushey stated. 

The retailer opened in 2000, the same year that outdoor retail giant REI opened its Denver flagship, and just a few hundred yards away. Despite this fierce competition, Wilderness Exchange managed to differentiate itself through its offering and approach, building its own dedicated following, writes Denverite. 

In late 2024, the store closed for extensive renovation. The following year it reopened, but also rebranded as a Black Diamond store on the main floor and as Wilderness Exchange in the basement. 

A store employee confirmed to the Denverite that the Black Diamond portion of the store would also shut its doors. 

Wilderness Exchange will continue operations online 

Bushey didn’t disclose why Wilderness Exchange is closing, but he highlighted its mission once again. 

“Having adventures — discovering our place underneath the sun- writing our personal epics; it’s a narrative that has been informed and retains writing itself in mountain outlets — round campfires — from era to era. The wilderness teaches us a timeless lesson that lies on the coronary heart of what it means to be human and alive. On this sense, Wilderness Change has at all times been far more than only a store; it’s been a dwelling and respiratory neighborhood.”

Additionally, Bushey noted that the business will continue with its online business, and thanked Denver for “a great run.” 

“Now we have at all times believed within the primary reality that the outside belongs to everybody,” he stated. 


Wilderness Change closes its doorways after 26 years.

AS challenge/Shutterstock&interval;com

Sporting items and outside gear retailers have been struggling 

Whereas causes for the Wilderness Change sudden closure weren’t revealed, you will need to point out that the final couple of years have been difficult for retailers throughout many industries. 

In truth, greater than 8,100 shops closed throughout the nation in 2025, up roughly 12% from 2024, in keeping with retail trade analytics firm Coresight Analysis, and as reported by CBS Information. 

A number of trade stories reveal 4 key the reason why sporting items and outside tools retailers are in danger in 2026.

  • The “casualization” of the outside: Whereas participation is at a document excessive, most new members are “casual” customers, they usually now drive greater than 90% of market spending, in keeping with the OIA 2025 Outside Shopper Developments Report. This shift in client habits instantly impacts specialty shops that rely upon high-margin, technical gear.
  • Tariff challenges: Latest geopolitical developments and enacted tariffs on numerous imported items, and technical attire and footwear already face “some of the highest baseline import duties under the tariff code — somewhere between 15% and 37%,” in keeping with information from SwitchBackEvent. Furthermore, iconic outside retailer Orvis has introduced retailer closures, citing the “unprecedented tariff landscape,” as beforehand reported by TheStreet. 
  • Competitors from big-box giants: Massive gamers like Dick’s Sporting Items and Academy Sports activities are aggressively increasing, making it tougher for smaller, native shops to remain within the recreation. Extra exactly, big-box chains now management 73% of all outside retail gross sales, whereas impartial specialty store gross sales declined by 1% within the final yr, in keeping with OIA and as reported by SGB Media. 
  • Direct-to-consumer (DTC) development: Main outside manufacturers are more and more bypassing retailers to promote on to customers on-line. DTC now accounts for roughly 35% of main outside model income, in keeping with Rawshot.ai: Outside Attire Business Statistics 2026.

John Mercer, head of worldwide analysis at Coresight Analysis, defined that legacy retailers are additionally affected by on-line giants. 

“We think Temu and Shein together worldwide are a $100 billion threat effectively to retailers. “We reckon they made about $100 billion in international gross sales final yr. The overwhelming majority of that will likely be peeled away from legacy retailers… taking gross sales, taking market share at their expense,” Mercer informed Fox Enterprise. 

Outside and sporting items retailers closing shops

  • Orvis: Plans to close 31 full-price shops and 5 shops by early 2026 to rescale amid excessive tariffs and shifting demand, in keeping with earlier reporting by TheStreet. 
  • Moosejaw: Shuttered its last bodily shops and totally built-in its web site into Dick’s Sporting Items’ Public Lands in August 2024, in keeping with the Detroit Free Press.
  • Bob’s Shops: Liquidated and completely closed all areas in July 2024 after failing to safe chapter financing, in keeping with TheStreet.
  • Japanese Mountain Sports activities (EMS): Liquidated a good portion of its retailer fleet in 2024, with solely a small variety of shops saved by a brand new purchaser, reported TheStreet.
  • Subsequent Journey: This Portland establishment introduced it will shut all areas by late 2025 on account of proprietor retirement and financial pressures, in keeping with Subsequent Journey FAQ.
  • Liberated Manufacturers (Quiksilver/Billabong): Filed for Chapter 11 in February 2025 and introduced the closure of all 122–124 U.S. retail areas, in keeping with prior reporting by TheStreet. 
  • Foot Locker & Champs Sports activities: Projected to shut 400 underperforming mall-based shops by 2026 to deal with “experiential” standalone ideas, wrote TheStreet.
  • JAX Ames Outside Gear: Liquidated its 70-year-old Iowa location and closed completely in August 2025 to wind down operations, in keeping with Iowa State Day by day.
  • Massive 5 Sporting Items: Closed eight shops in early 2025 and deliberate roughly seven extra closures to optimize its footprint towards macroeconomic headwinds, in keeping with SGB Media.
  • Gamma Sports activities: The tennis and pickleball model filed for Chapter 11 chapter in March 2026 on account of slowing demand and inner litigation, in keeping with prior reporting by TheStreet. 
  • Sportsman’s Warehouse: Recognized a minimum of 5 underperforming shops for closure in early 2026 because it struggles with excessive debt and declining margins, in keeping with TheStreet.
  • HatStop: This regional headwear and fan-apparel chain filed for Chapter 11 chapter in January 2026 after closing three of its 5 areas, TheStreet beforehand reported. 
  • Eddie Bauer (retail operator): The U.S. bodily retail operator for the model filed for chapter in early 2026 and started winding down its retailer depend, wrote TheStreet.

Outside fanatics and Wilderness Change prospects react to the closure 

On platforms together with Reddit and Instagram, numerous Wilderness Change prospects expressed frustration over the altering character of the neighborhood. Customers broadly acknowledged the shop as a obligatory, technical different to the close by flagship REI. 

Whereas many had been saddened to lose the bodily retailer, a number of customers commented that prime costs, aggressive competitors, and rising business rents made the shop closure inevitable. 

“It was the last truly great consignment store for technical gear. This is such a bummer. Now we’re stuck with REI and their very beginner selection of climbing and mountaineering gear,” wrote person kddog98. 

Person Skico42 echoed that thought. “This is really sad news. I always thought they provided the counterargument to the flagship REI just down the block. I have gotten so much gear from them and at the gear swaps over the years. I wonder who will fill this void?” 

“It’s always been more than a shop. I’m so grateful that I was able to have started a career here, and that it brought so many amazing people into my life. WEU4E,” wrote Instagram person theheavymetal.hashira. 

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